now have yours:
Yes, we build custom websites of all shapes and sizes. The one key rule for all our websites is that when we build it, we make sure people come.
SEO (Search Engine Optimisation) is a way of creating a website with the best chance to have the search engines, like Google, find it when people are searching for a solution to their probelm. It covers so many areas, from copywriting to image sizing, and yes, you need it. More importanlty, it's something we take into consideration and execute against on every website build we do.
In short, no, companies today don't need to be and shouldn't be on every social media channel. Audiences are getting smarter and can pick up on a genuine social media presence or not from a mile away. Stick to the channels that make the most sense to your message and where your desired target market gather – we even wrote an article about this very topic and you can read it here.