Sense-IT

The Brief

Meg Faure, an Occupational Therapist and the founder of Parent Sense, has a goal of supporting parents in making the most of their parenting journey. Over the last 25 years, she’s worked with thousands of babies and understands that what works for fussy babies works just as well for all babies, worldwide. 

And in the age of digital technology, that kind of knowledge needs to be packaged and presented in the best way possible - on a user’s phone. 

They were building a native app, Parent-Sense, but had no plan to take it to market, let alone a website dedicated to marketing this cutting-edge tech – and that’s when they came to Platinum Seed. 

We assisted in the brand design and refinement in aspects across the board - including the logo creation as well as tone of voice and positioning. 

We designed and developed a custom, yet clean and simple, website to market the new application from the first stage (UX ideation and design) to complete UI design and ultimately the development of a highly informative, highly responsive and hard-working marketing website.

The process went so well between our teams and the end result performed so well, that we were asked to effectively overhaul the Meg Faure online presence by redoing the entire megfaure.com site.