Dineplan

Branding Collateral

Evolving and refining a brand that needs no introduction, just a little freshening up.

Header image for a brand development case study showing the refreshed visual identity and design elements.
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The Brief

When dineplan came to Platinum Seed, they had a name and a business offering that was serving them well. But some additional ingredients were needed to take things up a level. 

Our objective was to refine the logo and logomark as well as provide a library of collateral to roll out this updated look in all manner of executions. 

Screenshot of the website homepage showing layout, navigation, and key content sections.

We updated sections of the website from a design and development aspect in order to better serve their growing requirements and expanding needs.

Website homepage interface highlighting page structure, hero section, and primary user interface elements.

While it may not have been a whole new brand or a website built from the ground up, we were still able to get our hands in and involved as a strategic partner in order to not only grow their abilities but to allow for exponential growth in the future.