Gone are the days of cookie cutter websites. Carving a niche for your brand online will take a lot more than a generic website template with some random content uploaded to it. If you’re serious about your brand having an effective online presence, your website will need to work hard. This will require elements like a cutting edge, unique interface design which is simple and efficient to navigate; and possible a slick Content Management System (CMS) which will allow you to store and control the content on your site easily and effectively. We will offer our advice, expertise and services to ensure your website to work at its absolute optimum.

Users aren’t tied down to a hunk of a desktop computer anymore. Which means, if your website can’t be viewed on a mobile phone, then you’re missing out on a very large part of your target audience. Different mobile handsets have different limitations; we ensure your mobile website works perfectly across multiple handsets.

We can also help you out if you’re looking for a mobile application. A very effective way of enabling users to access only the content they want. We build mobile applications for most major handsets, including iPhones.

Websites which look cool are, well, cool. But it doesn’t really mean much unless they work for you and your brand. Which is why we believe a website without a comprehensive digital and online strategy behind it just won’t work as well as it could or should. This doesn’t mean you have to open up a marketing department, relax, we’ve got it covered. We’ll come on-site and get a good grasp of your business objectives and put together a tailored solution for your product or service. It won’t be a static solution either. Through regular analysis, we’ll make sure that your digital and online strategy changes as your business and the economic environment does.

So, your website looks hot. The content rocks. But no one every visits it. Enter SEO. SEO is the art of arranging your website to give it the best chance of appearing near the top of search engine rankings, thus improving the volume and quality of traffic to your website. To get it just right you have to be part Mentalist (to figure out how / why / what people search for) and part skilled SEO artist. And we can offer you both.

PPC is an online advertising system whereby advertisers only pay the host when their advert is clicked on. It’s a cost effective way of ensuring you’re only paying for relevant leads: people who have actually clicked on your advert, as opposed to paying for people to see your advert. It also allows you to geo-target your clients: advertise locally or internationally.

We’ll set up and manage your PPC campaigns. We tailor a PPC to suit each client’s individual needs, we review your PPC campaigns on a daily basis and strive to drive qualified leads as opposed to volume to your website.

Seeing as we live in an era where everyone and their granny is on Facebook or Twitter, it’s foolish to ignore social media as a possible marketing tool. Social media enables companies to advertise and communicate marketing messages to their exact target market as social networking databases are so highly qualified. If we see social media as a viable avenue for your brand, we’ll draw up a tailored social networking strategy for you, enabling you to increase your exposure and gain a loyal customer following.

Email marketing is an oldie, but a goodie (if it’s used correctly, that is). It’s direct (straight to the inboxes of the people you want reading it) and if the content of your email is relevant and interesting, it’s effective. Email marketing doesn’t just cover communications with potential customers, it also refers to communications with existing customers to encourage customer loyalty and repeat business.

SMS Marketing is like email marketing’s baby brother: It’s the same idea, but updated to cater for the ever growing number of mobile users.

We take care of the design (email marketing) and content (SMS and email marketing) as well as track the progress of the mailers and/or SMS you send out.